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UnderDeck Shield Expands Northeast Distribution with Rafferty

UnderDeck Shield (UDS), an innovative under-deck ceiling and drainage system, today announced a new distribution partnership with Rafferty Aluminum & Steel Co., Inc., a leading wholesale building materials distributor serving dealers throughout the Northeast. Headquartered in Sterling, Massachusetts, Rafferty Aluminum & Steel has been supplying retail lumber yards, hardware stores, mason yards, and hardscape dealers since 1948. The company serves customers across New England, New York, New Jersey, and eastern Pennsylvania, earning a reputation for dependable service, industry expertise, and exceptional product availability.

 

UDS Logo Tagline

Image Courtesy of: UnderDeck Shield

The partnership gives UnderDeck Shield a stronger presence in one of the nation’s busiest outdoor living markets while making its innovative under-deck system more accessible to dealers throughout the Northeast. Rafferty has already received its first inventory shipment and is ready to supply dealers across its service area right away.
“We’re excited to partner with a solid, time-tested distributor like Rafferty. The homes in their territory are no strangers to foul weather, and that means our system has inherent value,” said Jim Denn, Founder & CEO of UnderDeck Shield. “When looking for partners in the Northeast, Rafferty’s network of partners and their sterling reputation made this an easy decision for us.”

UnderDeck Shield’s panel-based ceiling and drainage system creates dry, usable space beneath elevated decks while offering flexibility for both new construction and retrofit applications. Unlike many competing systems, UnderDeck Shield can be installed either below or above deck joists, giving contractors and homeowners more installation options while delivering a clean, finished appearance.

UDS Lifestyle Underside

Image Courtesy of: UnderDeck Shield

“Our customers depend on us to bring them products that are practical, reliable, and easy to sell,” said Keith St. George, General Manager at Rafferty Aluminum & Steel. “UnderDeck Shield is a natural fit. It gives our dealers a cost-effective, high-value solution they can confidently recommend as homeowners continue to invest in their outdoor spaces.”

About UnderDeck Shield

UnderDeck Shield is a building products company focused on rethinking how under-deck spaces are protected and utilized. The company develops modular ceiling and drainage systems designed to create dry, usable space beneath decks while improving installation efficiency and finished appearance.

 

uds1

Image Courtesy of: UnderDeck Shield

About Rafferty Aluminum & Steel Co., Inc.

Founded in 1948, Rafferty Aluminum & Steel Co., Inc. is a wholesale building materials distributor headquartered in Sterling, Massachusetts. The company serves retail lumber yards, hardware stores, mason yards, and hardscape dealers throughout New England, New York, New Jersey, and eastern Pennsylvania. Known for its dependable service, twice-weekly delivery schedule, and industry-leading fill rates, Rafferty distributes products from many of the building industry’s leading manufacturers.

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