Shift to franchising drives higher profits at Applebee’s - CCR-Mag.com

Shift to franchising drives higher profits at Applebee’s

davidc@ccr-mag.com May 6, 2013

IHOP and Applebee's parent DineEquity reported better-than-expected first-quarter profits, largely due to the sale of nearly all corporate Applebee's restaurants to franchisees during the past year, according to Reuters. The restaurant chain is now a 99 percent franchise model.

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