David Corson
June 4, 2023
Krispy Kreme's multi-year makeover has focused on growing the brand's presence in more outlets by turning some underperforming stores into order fulfillment locations for convenience and grocery stores. Last year, Krispy Kreme started supplying its doughnuts to nine McDonald's restaurants in a partnership that grew to nearly 160 locations earlier this year, and the company has worked with food brands including General Mills and Mars on limited-edition doughnut flavors. Nation's Restaurant News
