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Elevate™ 2024 Master Contractor Program Award Recipients

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Elevate™ 2024 Master Contractor Program Award Recipients

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Elevate™, a premier manufacturer of roofing and lining systems, announced the 2024 recipients of its Master Contractor program, which recognizes the most elite commercial roofing contractors in North America and Latin America. Elevate announced the 2024 recipients in Puerto Rico as part of the annual Master Contractor celebration.

All Elevate Red Shield™ licensed contractors are automatically eligible for the program. For 2024, Elevate awarded Master Contractor status to 250 of the top roofing contractors that accumulated the most Master Contractor quality points during the program year. Contractors earned quality points for the installation of Elevate RubberGard™ EPDM, UltraPly™ TPO, PVC, PVC KEE, asphalt, and metal roof systems.

“The Elevate Master Contractor program has been honoring our top contractors since 1988, and I’m thrilled to extend my warmest congratulations to our 2024 winners!” said Kristin Beck, President, Elevate Commercial Roofing Systems & Lining Americas. “Our Master Contractors are vital and valued members of our extended Elevate family, bringing their experience, heart, and pride to work each day. Their passion and dedication to delivering the highest quality and service illustrate our shared commitment to driving our industry forward.”

Elevate also recognized 19 contractors as Best of the Best. These contractors received Master Contractor and Inner Circle of Quality Awards a minimum of five times, have at least five million square feet under active warranty, and have an annual quality impact rating (QIR) of less than or equal to .65.

To recognize contractors who significantly exceeded the minimum points needed to qualify for Master Contractor, Elevate awarded “President’s Club” status to 27 of the 250 Master Contractors in 2024.

At the 2024 awards ceremony, Elevate also inducted four members into its Master Contractor Hall of Fame: Bloom Roofing Systems, INC.Industrial Roofing Company; M.M. Schranz Roofing, INC.; and Titan Roofing, INC. These inductees have gone above and beyond to master quality commercial roofing solutions while also exemplifying superior craftsmanship, leadership and overall distinguished presence within the commercial roofing industry.

Elevate also recognized two categories of quality contractors – Inner Circle of Quality and Partner in Quality. The rating system to achieve these designations is based on each company’s annual QIR, which is calculated by the quality and quantity of their performance. Contractors who earned the Inner Circle of Quality Award were recognized at the annual Elevate Master Contractor trip, while contractors who earned the Partner in Quality Award will be recognized with a commemorative plaque.

Benefits of Master Contractor designation include a priority contractor listing on the Elevate website; exclusive Red Shield rewards; co-op advertising funds; a Ford truck discount; and training, both online and in-person. Elevate also rewards Master Contractors with a premium, all-inclusive trip for each company owner and guest – like this year’s trip to Puerto Rico.

The event in Puerto Rico included a giveback activity to help support El Comedor de la Kennedy, a local organization that is leading the fight against food insecurity on the island. With this event, our guests helped provide 200 families with food relief. Giving back to the local community where the annual Elevate Master Contractor event is hosted is a hallmark tradition that is foundational to the Elevate business.

About Elevate

Elevate is committed to providing the highest quality roofing, wall, and lining systems to solve our customers’ challenges and evolve how tomorrow is built. With a legacy spanning over 40 years, Elevate is positioned to propel the industry forward with sustainable solutions and expertise to help our customers succeed. As a global leader in advanced roofing systems, Elevate symbolizes Holcim’s continued commitment to delivering superior quality and innovation. Visit to learn more, and stay up to date with Elevate by subscribing to our monthly newsletter.

About Holcim Building Envelope 

Holcim Building Envelope delivers high-performance solutions that make the entire building envelope more sustainable for customers around the world. We are committed to raising the standards of building solutions by delivering superior quality and innovation while addressing industry needs. Our offerings cover a comprehensive range of residential and commercial roofing, wall and lining systems, insulation, and waterproofing solutions for a variety of industries from construction to marine and aerospace. Our powerful portfolio of brands includes Elevate, Duro-Last, Malarkey Roofing Products, GenFlex, Gaco, and Enverge. Holcim Building Envelope is a division of the Holcim Group. Visit to learn more.

Feature Image Courtesy of Elevate Commercial Roofing Systems & Lining


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