Dranoff Properties celebrated the groundbreaking of its newest property, Arthaus, a 47-story condominium tower located on Philadelphia’s famed Avenue of the Arts, situated at Broad and Spruce streets, across from the Kimmel Center for the Performing Arts.
Designed by Philadelphia-native Eugene Kohn of world-renowned architecture firm Kohn Pedersen Fox Associates, Arthaus is unlike any other condominium building in Philadelphia, boasting 108 light-filled units, more than 36,000 square feet of world-class amenities, including a first-of-its-kind rooftop greenhouse, and more than 4,200 square feet of ground floor retail space. Arthaus will enhance Philadelphia’s skyline with its unique bundled box design, which gives every “haus” its own corner showcasing sweeping views of Philadelphia, from the Delaware River to the Schuylkill River. Occupancy is scheduled for fall 2021.
“Arthaus is a no-compromise, single-purpose tower that punctuates the Philadelphia skyline with luxurious living and unmatched amenities,” said Carl Dranoff, Chief Executive Officer, Dranoff Properties. “We are bringing Philadelphia something it has never seen before – a greenhouse with extraordinary outdoor amenities – we’re giving our residents their own park in the sky.”
“Carl Dranoff’s commitment to transforming South Broad Street into one of the finest streets in America has helped to create a revitalized sense of life and vibrancy on the Avenue of the Arts,” said Former Governor Ed Rendell. “People are no longer just visiting the Avenue; Carl’s vision has made it a place to reside. Arthaus is a game-changer that will impact many generations to come.”
Dranoff Properties collaborated with Kohn Pedersen Fox Associates to ensure the design of the $253M project was authentic to Philadelphia and would serve as an iconic landmark on the Avenue of the Arts. The design was inspired by the Bauhaus movement – a period of architecture that stressed form and function over excess and decoration. Arthaus offers high ceilings and floor-to-ceiling windows that flood the interiors with natural light, wide-plank oak flooring, oversized balconies and breathtaking, panoramic views from each corner unit.
“The location for Arthaus was an inviting canvas; we wanted to create an expression of luxury living in the center of a vibrant, one-of-a-kind city – a beacon that signals the center of arts and music in Philadelphia,” said Eugene Kohn, Chairman of Kohn Pedersen Fox Associates. “It was an honor to design a magnificent work of art for my hometown of Philadelphia. Every condominium itself is a piece of art that has its own unique story and offers a design aesthetic that is truly authentic to the Avenue of the Arts.”
Every detail at Arthaus has been carefully considered to provide residents a lifestyle without compromise. Arthaus is where inspiration lives and blooms, offering residents a sanctuary in the heart of Center City. The building’s incomparable outdoor spaces will feature an unmatched rooftop greenhouse, where planting and horticulture can be enjoyed year-round. Complementing the greenhouse are individual planting beds, a reflecting pool, outdoor dining, fire pit and an enormous lawn and sun deck. Pets are included in the equation with a separate dog run and pet spa.
Arthaus will boast an array of ultramodern amenities: a 75-foot indoor lap pool and state-of-the-art fitness center overlooking the Kimmel Center, a tranquil library, board room, club room, a dining salon, café with demonstration kitchen and kids’ playroom. In addition, Arthaus will offer a 24-hour concierge, valet services and a Chauffeur-driven town car to take residents to the hundreds of places to shop, dine and enjoy a life of unrivaled pleasure.
Dranoff Properties marked the property’s groundbreaking with a celebratory event featuring the Honorable Ed Rendell, former Governor of Pennsylvania; Philadelphia Mayor Jim Kenney; Eugene Kohn, Founder and Chairman of Kohn Pedersen Fox Associates; Councilman Mark Squilla; as well as other constituents, supporters and neighbors dedicated to the success of the Avenue of the Arts.
“Carl Dranoff has a track record of reshaping and rejuvenating neighborhoods and cities,” said Philadelphia Mayor Jim Kenney. “For decades he has pioneered areas like Old City, Fitler Square and the Avenue of the Arts and transformed them into highly desirable residential destinations. A prominent skyscraper like Arthaus furthers his deep commitment to Philadelphia and solidifies our position as a world-class city.”
For more information about Arthaus, please visit arthausphila.com. A preview center is now open and a sales and design center will open at 440 S. Broad Street in the fall. Interested parties may make appointments by calling 215-375-7200.
About Dranoff Properties
Dranoff Properties was established in 1997 to create unparalleled residential destinations that transform and revitalize the urban core. Led by nationally-recognized visionary and urban advocate Carl E. Dranoff, the firm specializes in developing character-defining projects that rejuvenate neighborhoods, cities and regions. The company has developed a portfolio of award-winning, nationally recognized projects. These projects are livable, walkable, sustainable communities that breathe new life and vitality into the community. Please visit www.dranoffproperties.com for more information.
About Kohn Pedersen Fox Associates
Kohn Pedersen Fox Associates (KPF) is one of the world’s preeminent architecture firms, providing architecture, interior, programming and master planning services for clients that include some of the most forward-thinking developers, corporations, entrepreneurs and institutions in the United States and around the world. The firm’s extensive portfolio spans more than 40 countries and includes a wide range of projects from office and residential buildings to civic and cultural spaces to educational facilities. Driven by individual design solutions rather than a predetermined style, KPF’s mission is to create buildings and places of the utmost quality and contextual sensitivity, providing a valuable impact on the cities they inhabit.