Butler Manufacturing™ recently launched a Spanish language version of its website, butlermfg.com. Now, Spanish-speaking users can access product information for Butler® building systems, resources on total cost of ownership and details about Butler’s international construction services.
“Butler Manufacturing is a buildings solutions provider, but our offerings extend far beyond structural steel, roofing systems and wall panels,” said Leslie Clark, director of marketing at Butler. “We think differently about buildings and the building process. Our website is a core resource for customers and potential customers to learn how we’re able to add business value to their projects, and we’re excited that it’s now more accessible for those who speak Spanish.”
Additionally, offering a Spanish language version of its website supports the company’s strong presence in Latin America.
“Butler built a reputation as a trusted building solutions provider in Central and South America,” said Horacio Campaña, director general for Latin America at Butler. “With the Spanish language website, Butler is making it easier than ever for customers there to learn more about the vast array of solutions we offer. This will help inform their decisions when looking for a building resource that offers efficiency and quality.”
In conjunction with the launch of the Spanish language version, Butler also optimized its website for mobile devices, including smartphones and tablets.
“With the growing demand for a better user experience, it was important for our website to have easy navigation and readability when viewed on all screen types,” Clark said. “A mobile-optimized site, in addition to a traditional desktop version, helps Butler deliver customers the quality experience the organization is known for while they’re surfing the Web.”
For more information about global capabilities offered by Butler, visit butlermfg.com.
About Butler Manufacturing™
Butler Manufacturing™ provides a comprehensive combination of design-build construction solutions and innovative building technology to the nonresidential market. Every Butler® building solution is backed by unrivaled research and testing, ensuring that Butler building systems perform to the highest standards. Through a network of more than 1,400 Butler Builder® dealers worldwide and corporate accounts services, Butler addresses the demand for environmentally friendly and energy-efficient design in community, commercial and industrial buildings. Butler is headquartered in Kansas City, Missouri, and is a division of BlueScope Buildings North America, Inc. For more information, visit www.butlermfg.com.