Atlas Roofing Corporation, an industry leader in the manufacturing of commercial and residential building materials, today announced Steve Heaton will oversee product sales and marketing for the polyiso division including Atlas Roof Insulation and the Wall CI Board. He will succeed Tom Rowe, Vice President – Polyiso Division, who will retire from Atlas Roofing in early 2015 after spending more than 21 years with the company.
“We are pleased to welcome Steve back to the Atlas organization as his expertise in branding and sales management will help further our momentum leading into 2015,” said Ken Farrish, President of Atlas. “We know he will be a great addition to our company with his more than twenty five years in the building products industry, his exceptional leadership and history of working with the Atlas team.”
Mr. Heaton has been in the building products and materials industry since 1986. He studied Business & Marketing at USC’s Marshall School of Business, and Management at The Wharton School – University of Pennsylvania.  He has served in a number of sales, marketing and management roles, including working for James Hardie Building Products for fifteen years. Most recently he served as the Vice President of Sales at Parex USA. Steve spent five years at Atlas Roofing Corporation when he served as the Director of Sales & Marketing for the Atlas EPS division.
About Atlas Roofing: Atlas^® Roofing Corporation is an innovative, customer-oriented manufacturer of residential and commercial building materials. Atlas has grown from a single roofing shingle manufacturing facility in 1982 into an industry leader with 19 plants in North America and worldwide product distribution. All Atlas products are manufactured in state-of-the-art facilities and shipped worldwide from its network of manufacturing plants and distribution facilities in the United States and Canada. Atlas Roofing Corporation is made up of four major divisions: Polyiso Insulation (Roof & Wall Insulation), Roofing Shingles, Web Technologies, and Atlas EPS. To view a timeline of the history of Atlas, please click here.