Sto Corp., the innovative world leader in claddings, air barriers, coatings, and building restoration systems, has announced the appointment of the newest member of its marketing team, Shingo Watada, as Product Manager of Coatings, Specialty Finishes and reStore.
Watada comes to Sto with substantial experience in product marketing and management. Born in Japan, he received his education in the U.S., earning his Bachelor of Arts degree in Finance from Pace University in NYC in 1997.
“We are very pleased to have Shingo join the product marketing team at Sto Corp,” said Kevin MacKinnon, Senior Vice President of Sales and Marketing for Sto Corp. “His marketing expertise and knowledge of product positioning and brand building will help Sto set new performance benchmarks for our coatings, finishes and reStore programs.”
According to Watada, Sto Corp’s planned marketing initiatives represent a perfect opportunity to leverage the power of a global building products brand recognized worldwide for quality and innovation.  “I am really enthusiastic about positioning Sto for category leadership in coatings.” said Watada. “We intend to communicate the strength of the company’s systems approach and its customer-support capabilities.” 
For more information about Sto Corp., please visit www.StoCorp.com or call (800) 221-2397.